The Internet has revolutionized the way we think and behave, and so has changed the way we used to shop. The online shopping has been growing more than ever since the past few years in Pakistan and the reasons are the easy access to the Internet connection and feasible services. Everything is right at your fingertips and all you need to do is select and confirm the product you want to buy. You just have to wait for a few days to receive the product you ordered. This post is all about revealing some common Online Shopping practices of Pakistani customers.
Online Shopping in Pakistan
There was a time when daraz.pk was the only reliable online shopping store in Pakistan. However, some other stores have been launched in the past few years and have gained equal customer satisfaction. Some of the famous online marketplaces include Goto and GetNow store. No matter from where customers buy, they follow the same five practices.
- Use Reliable and Trusted Sources Only
Due to the massive influx of e-commerce business, a lot of online stores have been launched in the past few years. However, not all are trusted and reliable. Pakistanis are picky when it comes to deciding from where to buy. They only trust a store with good customer reviews and reliable services. They ensure this by checking the social media pages where customers who have already bought leave honest remarks.
- Price Comparison
Since the e-commerce business has grown a lot, it creates a competitive challenge among the online marketplaces. Each store offers low prices and attractive sale and discount packages to attract customers. However, people are smart and do their research beforehand. They compare prices and then make a decision from where to buy. They achieve this task by remaining updated with social media posts and also by using the price comparison tools.
- Return and Exchange Policy
The trust increases passively when online stores offer trusted return and exchange policy. Most of the online marketplaces allow customers to return or exchange their products, only if there is a valid reason. However, the customers are asked to keep the product in its original form and return it within the given time period. If the customer fails to fulfill these two demands, chances are he or she may not be able to avail this policy.
- Security and Privacy
Security is of utmost importance to customers while shopping online. The digital world is capable of doing a lot more than we expect. Therefore, the hacking and sharing of personal information are also possible. The customers trust only those stores that offer secured privacy policies. The online shopping can become a serious headache if security isn’t ensured.
- Choose Cash on Delivery
Most of the people in Pakistan prefer Cash on Delivery (COD) as the mode of payment. They prefer online shopping due to ease and feasibility, and COD is the most convenient payment method. They don’t need to put an extra effort as the person who delivers the product comes right to their doorsteps and receives the payment.
- 5 Most Common Online Shopping Practices in Pakistan - March 31, 2018